A urea-based cream that softens and smooths calluses and dry, cracked heels while supplying moisture for soft feet. Its fast-absorbing texture suits daily use after bathing.

Key actives are urea for keratin softening, plus royal jelly and propolis extracts. The formula also carries honeysuckle, chamomile, acerola and rice extracts with sodium hyaluronate. It absorbs lightly and needs no filing or scrubbing, so it suits all ages and genders.

Test results as stated on the manufacturer's reports: a 2-week human application study showed 56.95% reduction in heel callus area and 95.54% subject satisfaction (20 subjects, mean age 34.1 — Human Skin Clinical Trial Center, HD-P24-0036 / IRB HD-IRB-P24-0036, 26 Dec 2024–09 Jan 2025). A primary skin irritation patch test returned an index of 0.00, rated "non-irritating (Excellent)". Six heavy metals, six hazardous substances and microbial limits were all reported as not detected (Korea Institute of Dermatological Sciences).

Korean market track record per the manufacturer's materials: #1 foot-cream seller on 11st (12 Jul 2020) and #1 in the foot-cream category of Naver BEST 100 (22 Oct 2020). As captured in May 2025: 31,454 reviews on Coupang and 9,630 reviews averaging 4.83/5 on Naver Shopping. These are Korean domestic retail figures, offered as a proxy for consumer acceptance.

How to use: for light calluses, apply 2–3 times a week — wash feet, pat dry, then massage in until absorbed. For heavy calluses, apply 5 or more times a week — soak feet in warm water, dry, then massage in. Applying before bed and wearing socks improves results.

Product information: 110g · made in Korea · manufacturer and responsible distributor WELLBEING HEALTHFARM Co., Ltd. · suitable for all skin types · 12 months after opening · patent no. 10-1777280. The line comprises Goeunbal Premium 110g (royal jelly + propolis), WHB Goeunbal 100g (moisturizing) and Cheongchun Goeunbal 100g.

Vietnam's hot, humid climate and open-sandal culture drive strong foot-care demand — Korean foot creams have room to grow across pharmacies, cosmetics stores and online retail.

Goeunbal is the foot-care brand of WELLBEING HEALTHFARM (Incheon, Korea), sold directly through its own mall with many Korean user reviews.